Product Update
Is The Matte Still in Business? (2026 Update)
Is The Matte from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy The Matte today.
As an Amazon Associate I earn from qualifying purchases.
Melissa Clayton built The Matte around a problem specific to anyone who does makeup professionally or just cares about not smearing product on a bathroom counter: a stable, foldable, portable surface to actually work on. Season 12 viewers who search for this now are typically trying to figure out whether the foldable workspace ever became a real ongoing business, and it did.
The Short Answer
Yes, The Matte is still in business. It sells through the company's own website, thematte.com, and through Amazon, giving it two active sales channels years after the episode aired.
For a niche beauty accessory rather than a mass-market product, holding onto both a direct site and an Amazon listing this long is a decent sign of staying power, since niche accessory brands are exactly the kind of product that tends to quietly disappear from Amazon once initial post-air interest fades.
The Shark Tank Pitch
Melissa Clayton pitched The Matte in Season 12, Episode 20, presenting a compact, foldable working surface designed for makeup application, in the Fashion and Beauty category.
She asked for 100,000 dollars in exchange for 20 percent of the company, positioning the product for both professional makeup artists working on location and everyday users tired of makeup residue on their bathroom counters and travel bags.
The Deal That Got Done
Lori Greiner made the deal, putting up the full 100,000 dollars requested but taking 33.3 percent equity instead of the 20 percent originally offered. Clayton accepted, giving up a substantially larger stake in exchange for Greiner's retail and product development experience.
Greiner has a long track record with compact, functional beauty and lifestyle products on this show, and a foldable makeup workspace fits squarely into that pattern, she has invested in similar space-saving personal care inventions across multiple seasons.
The Matte net worth in 2026
One Shark Tank tracking source estimates The Matte's annual revenue at more than 500,000 dollars, though that figure comes from a third-party tracker rather than an audited company disclosure, so it should be treated as an estimate rather than confirmed fact. No independently verified net worth figure for the company has been published.
Given the continued dual-channel sales through the company's own site and Amazon, a revenue figure in that range is plausible, but this article is not treating it as a confirmed number, since the company itself has not disclosed its financials.
Where Things Stand Now
Since the Season 12 appearance, Clayton's team has focused on refining the product's design based on customer feedback and expanding where it sells, rather than launching a wave of new products under the brand. The Matte has stayed a focused, single-purpose accessory rather than sprawling into a broader beauty line, which likely helps it maintain a clear identity in a beauty accessory market crowded with novelty items.
For a niche product built around a specific professional and enthusiast need, staying in business years later with two live sales channels and a growing customer base counts as a real success story, especially in a category, beauty tools and accessories, where trend cycles move fast and plenty of products from the same era have already disappeared.
If you're trying to buy one, both the company's own site and Amazon carry it, and Clayton continues to run the product line focused primarily on the original foldable design that got her into the Tank in the first place.
The Matte's survival is a useful contrast to some of the higher-profile products in this batch. There is no viral moment, no national retail chain expansion, and no headline-grabbing net worth estimate attached to it. What there is instead is a founder who has kept selling a well-designed, narrowly scoped product to the audience it was actually built for, professionals and enthusiasts who care about a stable makeup surface, rather than trying to force the product into a broader consumer market where it might not fit as naturally.
Lori Greiner's equity stake, at a full third of the company, is on the higher end of what shows up in these deals, and it reflects how much confidence she had in a product category she already understood well. Whether that partnership has continued actively behind the scenes is not something either party has detailed publicly, but the product's continued availability years later suggests the underlying business relationship, whatever form it currently takes, has not derailed the company's ability to keep selling.
Where to buy The Matte
Still selling as of June 22, 2026. Check today's price and availability.
Affiliate link — we may earn a commission at no extra cost to you.
See the full The Matte deal breakdown and term sheet →
