Product Update

Is Smart Wheel Still in Business? (2026 Update)

Is Smart Wheel from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy Smart Wheel today.

Shark Tank IndexUpdated June 2, 20266 min read

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Smart Wheel walked out of the Tank in Season 4 with two sharks on board and a handshake deal that looked like the start of something real. It was not. Six young inventors pitched a steering wheel add-on meant to curb distracted and impaired driving, and if you are searching for this product today wondering where to buy it, the short answer is that you cannot, because it was never actually built for sale.

The Short Answer

Smart Wheel is not in business today, and by most evidence it never truly launched as a commercial product in the first place. There is no functioning storefront, no Amazon listing, nothing to buy.

The team kept a website and social media presence alive for a stretch after the show, describing themselves as still seeking manufacturing partners, but a device you can order and have shipped to your door never materialized. That distinction matters. A lot of failed Shark Tank companies at least got a first batch of product into customers' hands before folding. This one appears to have stalled before it ever crossed that line.

The Shark Tank Pitch

The founders, six young inventors including TJ, Jaiden, Emily, Kate, Paige, and Breyton, brought Smart Wheel to Season 4, Episode 16, pitching it as an automotive safety device meant to detect erratic steering patterns associated with distracted or impaired driving.

They asked for 100,000 dollars in exchange for 15 percent of the company, a modest ask for a product still very early in development. The pitch leaned heavily on the safety angle and the novelty of a group of young inventors tackling a real automotive problem, which is likely what got two sharks interested at once.

The Deal That Fell Apart

On camera, Mark Cuban and Robert Herjavec teamed up and offered the full 100,000 dollars for 30 percent equity, doubling the founders' original equity ask. The kids accepted on the spot, and the segment aired as a Shark Tank success story, the kind of moment the show is built around.

It did not survive contact with due diligence. By early 2014, the company's own website had quietly changed its language, telling visitors it was forgoing Shark funding, a polite way of saying the two sides could not agree on final terms once the lawyers got involved. Deals like this collapse for all sorts of reasons: valuation disagreements once the real books get reviewed, disputes over control provisions, or simply cold feet on either side once the cameras are off.

With the TV deal gone, the founders tried to fund production themselves through an Indiegogo campaign asking for 50,000 dollars to complete manufacturing. It raised just over 2,000 dollars from 39 backers, nowhere near enough to build anything at scale. Several of those backers later posted complaints about a lack of communication from the team once the campaign wound down, a pattern that tends to compound: a failed crowdfunding round makes it harder to raise the next round of funding from anyone, because the paper trail of an underfunded, poorly communicated campaign is now public.

Smart Wheel net worth in 2026

There is no credible net worth or revenue figure for Smart Wheel to report, and stating one would be inventing a number for a company that never shipped a product. Shark Tank tracking sites that cover the company describe it as never having reached market, and there is no evidence of sales, retail placement, or ongoing revenue to build an estimate from.

The honest answer is that Smart Wheel's financial story ends with a failed crowdfunding round, not a valuation. There is nothing to size, because there was never a functioning revenue stream to measure in the first place.

Where Things Stand Now

More than a decade removed from Season 4, Smart Wheel stands as one of the Tank's cautionary tales about the gap between a handshake on television and an actual functioning business. The on-air deal with Cuban and Herjavec collapsed during negotiation, the fallback crowdfunding campaign fell more than 90 percent short of its goal, and the physical product never reached consumers in any meaningful volume.

The company reportedly kept describing itself as actively seeking partners for production and marketing for years after the episode aired, language that tends to show up on websites that have quietly stopped operating in any practical sense but have not formally shut down either.

If you came here hoping to track down a Smart Wheel steering add-on to buy, there is nothing to purchase. The company is not operating, and there is no indication anyone revived it in the years since the failed crowdfunding attempt. For a product built around a genuinely useful safety idea, distracted driving remains a real problem, this is a reminder that a good concept and even two committed investors are not enough on their own to get a physical product into production.

Smart Wheel

Where to buy Smart Wheel

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