Product Update
Is NeatCheeks Still in Business? (2026 Update)
Is NeatCheeks from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy NeatCheeks today.
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Danielle Stangler and Julia Rossi pitched sweet, stevia-flavored face wipes for kids on Season 6, the kind of small but clever idea that made toddler face-washing time slightly less of a fight. Barbara Corcoran's handshake deal with them never closed, and by the time this article was researched, the company's own domain no longer belongs to the brand at all.
The Short Answer
Unclear, and the details here matter more than a flat yes or no. The most recent verified reporting on NeatCheeks, dated October 2022, described a company doing roughly 1 million dollars in annual revenue, selling on Amazon and through retailers including Buy Buy Baby, Babies R Us, and Walgreens.
Checking neatcheeks.com directly while researching this piece turned up something telling: the domain no longer resolves to the company's own site. It now points to an unrelated platform used for library research guides, a technical certificate mismatch that strongly suggests the original domain lapsed and was picked up by an unrelated party. That is a meaningfully different situation from a normal 404 error, and it points toward the brand having gone quiet since that 2022 snapshot.
The Shark Tank Pitch
NeatCheeks pitched in Season 6, Episode 25, out of Denver, Colorado, with stevia-sweetened wipes designed to make cleaning a child's face after a meal feel less like a punishment and more like a small treat, a genuinely clever twist on a boring category.
Stangler and Rossi asked for 150,000 dollars for 20 percent of the company, positioning it as a straightforward consumer products play in the crowded baby and kids care aisle.
The Deal That Never Closed
Barbara Corcoran made an offer of 150,000 dollars for 25 percent that appeared to close the pitch on air, but the deal never actually went through, and the company does not appear on Corcoran's own portfolio listings, the same pattern that shows up repeatedly across this wave of companies.
The founding partnership itself also did not survive intact. Co-founder Julia Rossi departed the company in June 2017, leaving Stangler to carry the business forward on her own for the years that followed.
NeatCheeks net worth in 2026
No net worth figure has ever been published for NeatCheeks by any tracking source, and given the current uncertainty around whether the brand is even still operating its own site, a 2026 estimate would be pure speculation. The last verifiable financial figure is the October 2022 snapshot of roughly 1 million dollars in annual revenue. That number is now more than three years old, and several of the retailers it was tied to at the time have since closed entirely themselves. Buy Buy Baby shut down all its stores in 2023, and Babies R Us had already closed its stores years before that, regardless of what happened to NeatCheeks itself, which further dates that revenue figure rather than confirming anything current.
Where Things Stand Now
The company did participate in the New Chip Accelerator program in September 2019, a startup accelerator that suggests continued institutional support and growth ambitions well after the Shark Tank appearance and after Rossi's 2017 departure. That is a real, dated data point worth noting even as the more recent trail goes cold.
Putting it together honestly: NeatCheeks had real revenue as recently as late 2022, sold through retailers that have since themselves closed, lost a co-founder along the way, and now has a home domain that resolves to an unrelated website rather than its own storefront. None of that is a confirmed shutdown announcement, but taken together it points toward a brand that has gone dark rather than one still actively operating, and this article is not going to claim more certainty than the evidence supports in either direction.
If you are looking for stevia-sweetened face wipes today, the practical move is to check Amazon directly for an active listing rather than routing through neatcheeks.com, since the brand's own domain no longer leads anywhere useful and this research could not confirm whether the underlying company is still fulfilling orders through any channel at all.
Where to buy NeatCheeks
Still selling as of April 21, 2026. Check today's price and availability.
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See the full NeatCheeks deal breakdown and term sheet →
