Product Update

Is Alchemize Fightwear Still in Business? (2026 Update)

Is Alchemize Fightwear from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy Alchemize Fightwear today.

Shark Tank IndexUpdated January 8, 20266 min read

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Maya Nazareth built Alchemize Fightwear around a gap she saw firsthand on the mats: almost no combat sports apparel was designed for women who actually train jiu-jitsu, wrestling, boxing, and MMA. That focus is exactly what pulled in three sharks at once when she pitched in Season 17.

The Short Answer

Yes, Alchemize Fightwear is still in business and actively serving customers. The brand runs its own website and sells through limited capsule collections rather than a constantly stocked catalog, releasing new drops roughly every eight weeks.

It is not currently listed as selling through Amazon, so the direct site and the brand's Instagram presence are where the real activity happens.

The Shark Tank Pitch

Nazareth pitched Alchemize Fightwear in Season 17, Episode 4, bringing apparel purpose-built for female combat sports athletes, a niche category with a passionate, underserved customer base.

She asked for 250,000 dollars in exchange for 5 percent equity, a pitch built as much on community credibility as on the numbers, given her recognition from Forbes 30 Under 30, the Tory Burch Foundation, and Comcast Rise.

The Deal That Got Done

Three sharks teamed up on this one. Lori Greiner, Kendra Scott, and Alexis Ohanian jointly invested 300,000 dollars for 15 percent equity, more money than Nazareth asked for and more equity than her original offer, but a deal that brought three very different networks to the table at once.

That combination, a retail-savvy QVC veteran, a fashion brand builder in Kendra Scott, and a Reddit co-founder in Ohanian with reach into online communities, gave Nazareth a broader base of support than a single-shark deal typically provides.

Why the Capsule Model Fits the Niche

Nazareth's decision to release new collections every eight weeks rather than maintaining a constantly restocked catalog is a deliberate choice, not a limitation of a small operation. Combat sports apparel for women is a niche market with a dedicated but relatively small customer base, and scarcity-driven drops tend to generate more urgency and community engagement than an always-available inventory would for a brand this size.

The sold-out pieces from the Shark Tank Exclusive collection, and the continued demand for the Gi line aimed at traditional Brazilian jiu-jitsu competitors, both suggest the model is working. Rather than trying to compete with mass-market athletic apparel brands on volume, Alchemize Fightwear is building loyalty inside a specific community, one that events like the Women's Grappling Retreats reinforce directly.

Alchemize Fightwear net worth in 2026

Alchemize Fightwear has not published an official net worth or valuation figure. Public tracking estimates place annual revenue at around 1 million dollars, a modest but real number for a niche apparel brand built on capsule drops rather than year-round retail.

No independently audited valuation exists for the company, so any specific net worth figure attached to Alchemize Fightwear should be treated as an outside estimate rather than a confirmed number.

Where Things Stand Now

Recap: Alchemize Fightwear pitched in Season 17, asked for 250,000 dollars at 5 percent equity, and closed with Lori Greiner, Kendra Scott, and Alexis Ohanian together for 300,000 dollars at 15 percent equity.

Since the episode aired, the brand launched a Shark Tank Exclusive collection, including the LOVER FIGHTER piece and Heavyweight French Terry Crewnecks, both of which sold out quickly. Nazareth also expanded the product line into a Gi collection for traditional Brazilian jiu-jitsu competition, kept partnerships with athletes including Gabby Best and Kristina Barlaan, and announced an East Coast Women's Grappling Retreat for 2026, building on a West Coast version of the same event that previously drew more than 200 female fighters.

If you came here wondering whether Alchemize Fightwear survived its Shark Tank appearance, it did, and the community events and sold-out capsule drops suggest the brand is leaning fully into the niche it was built for rather than trying to go mainstream. Growing a grappling retreat from a single West Coast event drawing over 200 fighters into a second event on the East Coast within roughly a year is a real signal of momentum, not just marketing, for a company still operating on a modest annual revenue base.

Alchemize Fightwear

Where to buy Alchemize Fightwear

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