
The Snorinator
DealAnti-Snoring Pillow
The Snorinator appeared on Shark Tank in Season 17.
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From the show
The Shark Tank pitch
- $100K
- Asked for
- 10%
- Offered equity
- $1M
- Sought valuation
- $100K
- On-air deal amount
- 12.5%
- Deal equity
- $800K
- Implied equity valuation
Lloyd Ecker and Susan Ecker presented The Snorinator in Season 17, Episode 2. The episode aired October 1, 2025.
On the carpet, the number was $100,000 for a 10% stake, which valued the company at $1M.
The Snorinator reached a recorded on-air agreement with Michael Strahan and Lori Greiner for $100,000 and 12.5% equity. The record lists a $800K implied deal valuation, compared with the $1M requested valuation. These are the reported on-air terms, not confirmation that funding was completed.
The Snorinator appears among 72 Season 17 pitches; 54 are recorded as accepted on-air deals. Across 71 health & wellness pitches with known outcomes in the index, 59% are recorded as accepted deals.
Is The Snorinator still in business?
Read our 2026 update on where the company is now.
Sold on The Snorinator?
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Frequently asked questions
Where can I buy The Snorinator?
We have not verified a current official store or active Amazon listing for The Snorinator. The product may be discontinued or sold under a different name.
Did The Snorinator get a deal on Shark Tank?
The Snorinator reached a recorded on-air agreement with Michael Strahan and Lori Greiner for $100,000 and 12.5% equity. The record lists a $800K implied deal valuation, compared with the $1M requested valuation. These are the reported on-air terms, not confirmation that funding was completed.
Which shark made an on-air offer to The Snorinator?
Michael Strahan and Lori Greiner appear in the recorded on-air terms for The Snorinator. The deal answer above gives the recorded structure.
What season of Shark Tank was The Snorinator on?
The Snorinator appeared in Season 17, Episode 2, which aired October 1, 2025.
How much was The Snorinator asking for on Shark Tank?
The founders asked for $100,000 for 10% of the company, a $1M valuation.
Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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