flaus
DealElectric flosser oral hygiene solution
flaus is a electric flosser oral hygiene solution that got its big break on Shark Tank in Season 15, and convinced Candace Nelson to invest.
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From the show
The Shark Tank pitch
- $250K
- Asked for
- 5%
- Offered equity
- $5M
- Sought valuation
- $250K
- Deal amount
- 8%
- Deal equity
- $3.1M
- Deal valuation
Founder Samantha Coxe stepped onto the carpet in Season 15, Episode 22 in the episode that aired May 3, 2024. flaus, the electric flosser oral hygiene solution, pitched in the Home & Lifestyle category, one of 260 home & lifestyle businesses to brave the Tank across all 17 seasons.
The ask was $250,000 for 5% of the company, an implied valuation of $5M.
Candace Nelson made the deal at $250,000 for 8% equity. That priced the company at $3.1M, a haircut from the $5M the founders walked in asking for, which is how negotiations in the Tank usually go.
Season 15 saw 87 pitches, and 59 of them closed a deal on air. In the Home & Lifestyle category overall, roughly 68% of pitches have landed a shark across the show's history.
Is flaus still in business?
Read our 2026 update on where the company is now.
Sold on flaus?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy flaus?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.
Did flaus get a deal on Shark Tank?
Yes. flaus closed a deal for $250,000 in exchange for 8% equity, with Candace Nelson.
Which shark invested in flaus?
Candace Nelson invested in flaus ($250,000 total as aired).
What season of Shark Tank was flaus on?
flaus appeared in Season 15, Episode 22, which aired May 3, 2024.
How much was flaus asking for on Shark Tank?
The founders asked for $250,000 for 5% of the company, a $5M valuation.
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