Felt

Name: Felt
Availability: InStock

Deal

app that lets a user hand-write a message

Season 7 · Ep 29 Home & LifestyleAired May 20, 2016

Felt, the app that lets a user hand-write a message, landed on the national radar after pitching the sharks in Season 7, and convinced Kevin O'Leary to invest.

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From the show

The Shark Tank pitch

$200K
Asked for: 6%
Offered equity: $3.3M
Sought valuation: $225K
Deal amount: 10%
Deal equity: $2.3M
Deal valuation

The entrepreneurs faced the sharks in Season 7, Episode 29 in the episode that aired May 20, 2016. Felt, the app that lets a user hand-write a message, pitched in the Home & Lifestyle category, one of 260 home & lifestyle businesses to brave the Tank across all 17 seasons.

They came in asking $200,000 in exchange for 6% equity, putting a $3.3M valuation on the business.

Kevin O'Leary made the deal at $225,000 for 10% equity. That priced the company at $2.3M, a haircut from the $3.3M the founders walked in asking for, which is how negotiations in the Tank usually go.

Across Season 7, 66 of 116 pitches ended in a handshake. In the Home & Lifestyle category overall, roughly 68% of pitches have landed a shark across the show's history.

Kevin O'Leary$225K

Is Felt still in business?

Read our 2026 update on where the company is now.

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Frequently asked questions

Where can I buy Felt?

Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.

Did Felt get a deal on Shark Tank?

Yes. Felt closed a deal for $225,000 in exchange for 10% equity, with Kevin O'Leary.

Which shark invested in Felt?

Kevin O'Leary invested in Felt ($225,000 total as aired).

What season of Shark Tank was Felt on?

Felt appeared in Season 7, Episode 29, which aired May 20, 2016.

How much was Felt asking for on Shark Tank?

The founders asked for $200,000 for 6% of the company, a $3.3M valuation.

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