Earth Log

Earth Log

Deal

Home Accessories

Best known from its Shark Tank appearance, Earth Log is a home accessories in Season 6, and convinced Lori Greiner to invest.

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From the show

The Shark Tank pitch

$160K
Asked for
20%
Offered equity
$800K
Sought valuation
$160K
Deal amount
30%
Deal equity
$533K
Deal valuation

Tom Sanetti walked into the Tank in Season 6, Episode 10 in the episode that aired November 21, 2014, bringing their Huntington Beach, CA business with them. Earth Log, the home accessories, pitched in the Home & Lifestyle category, one of 260 home & lifestyle businesses to brave the Tank across all 17 seasons.

On the carpet, the number was $160,000 for a 20% stake, which valued the company at $800K.

Lori Greiner made the deal at $160,000 for 30% equity. That priced the company at $533K, a haircut from the $800K the founders walked in asking for, which is how negotiations in the Tank usually go.

Earth Log was one of 116 businesses to pitch in Season 6, where 66 deals got done. In the Home & Lifestyle category overall, roughly 68% of pitches have landed a shark across the show's history.

Is Earth Log still in business?

Read our 2026 update on where the company is now.

Sold on Earth Log?

Check today's price and availability before it swims away.

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Frequently asked questions

Where can I buy Earth Log?

Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.

Did Earth Log get a deal on Shark Tank?

Yes. Earth Log closed a deal for $160,000 in exchange for 30% equity, with Lori Greiner.

Which shark invested in Earth Log?

Lori Greiner invested in Earth Log ($160,000 total as aired).

What season of Shark Tank was Earth Log on?

Earth Log appeared in Season 6, Episode 10, which aired November 21, 2014.

How much was Earth Log asking for on Shark Tank?

The founders asked for $160,000 for 20% of the company, a $800K valuation.

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