Product Update
Is Turbo Trusser Still in Business? (2026 Update)
Is Turbo Trusser from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy Turbo Trusser today.
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Trussing a turkey with kitchen twine and a lot of swearing is a Thanksgiving tradition nobody actually enjoys, and Turbo Trusser pitched a simple tool to fix that. Kevin O'Leary took the deal, and the company is not only still around today, it has grown well past the single gadget it started with.
The Short Answer
Yes, Turbo Trusser is still in business. The company's site, turbotrusser.com, is live and active right now, and it has expanded from the original poultry trusser into a broader specialty barbecue accessories catalog, with the homepage now describing the mission as making simple, durable BBQ accessories rather than just poultry-focused tools.
That kind of category expansion, from one specific tool into an accessories line, is generally a sign of a business that found real customer demand and reinvested in more products rather than one that is running out the clock on a single item.
The Shark Tank Pitch
Turbo Trusser pitched in Season 14, Episode 2, in the Food and Drink category, with a straightforward pitch: a purpose-built tool that trusses poultry in seconds instead of the fumbling, twine-tangled process most home cooks use every holiday season.
The founders asked for 100,000 dollars in exchange for 10 percent of the company, a 1 million dollar valuation for a niche kitchen gadget aimed squarely at a seasonal cooking pain point.
Single-use kitchen gadgets are a tough pitch on Shark Tank, since most of the sharks have seen dozens of them come and go, but a trussing tool solves a task nearly every home cook dreads and does not have a good existing solution for, which likely helped separate it from the pile of gadget pitches that get turned down.
The Deal That Got Done
Kevin O'Leary made the deal, taking 33 percent equity for the full 100,000 dollars asked, more than tripling the founders' original equity offer.
O'Leary has a well-known preference for royalty and high-equity structures on products with clear, defensible utility, and a kitchen tool that solves an annual, universally understood cooking headache fits that pattern. The steep equity give-up was a real cost to the founders, but it came with a partner known for pushing product companies toward broader retail distribution rather than staying a single-item novelty.
Turbo Trusser net worth in 2026
No independently verified net worth or revenue figure is publicly available for Turbo Trusser. The company is privately held and has not published sales data, so any specific dollar figure attached to the brand online should be treated as unconfirmed.
What is verifiable is the scope of the current catalog. The site has grown into a small but real specialty BBQ accessories business rather than remaining a one-product page, which is a meaningful indicator of ongoing revenue and reinvestment even without a hard number to attach to it.
A kitchen gadget business surviving past its first few holiday seasons is itself notable. Novelty cooking tools tend to see a huge spike around Thanksgiving and then a long, quiet stretch the rest of the year, and plenty of them never make it past that first slow season once the Shark Tank sales bump fades. Turbo Trusser expanding its catalog instead of shrinking it suggests the company found a way to keep cash flowing outside the holiday rush.
Where Things Stand Now
Turbo Trusser pitched in Season 14, Episode 2, asked for 100,000 dollars for 10 percent, and closed with Kevin O'Leary for the same 100,000 dollars at 33 percent equity.
Years later, the company is not just still selling the original trusser. It has broadened into a specialty barbecue accessories catalog under the same active site, with no Amazon listing per the fact sheet, meaning the direct site is the main way to shop the current lineup.
If you were wondering whether the little tool from Season 14 survived, the answer is yes, and it brought friends along with it. For a kitchen gadget built around a single annual holiday task, turning into a broader accessories catalog is about the best outcome a founder could ask for.
Where to buy Turbo Trusser
Still selling as of July 5, 2026. Check today's price and availability.
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See the full Turbo Trusser deal breakdown and term sheet →
