Product Update
Is Splash Still in Business? (2026 Update)
Is Splash from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy Splash today.
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Splash pitched swim goggles built for people who take swimming seriously, competitive swimmers and triathletes rather than casual pool-goers, a narrower target than most consumer products that walk into the Tank. Two years after the Season 15 episode, that narrow focus still defines the brand.
The Short Answer
Splash is in business and actively operating in 2026. The goggles are sold through the company's own site at splashswimgoggles.com and through Amazon, and per the fact sheet the company also maintains an active Instagram presence that functions as a sales and marketing channel.
The Shark Tank Pitch
The Goodyear, Arizona-based company brought Splash to Season 15, Episode 19, which aired April 5, 2024, pitching hydrodynamic swim goggles with anti-fog technology and an enhanced peripheral vision design built specifically for competitive swimmers. The founders asked for 200,000 dollars in exchange for 5 percent of the company.
Competitive swim gear is a category most casual viewers rarely think about as a business opportunity, dominated by a handful of legacy sporting goods brands that have owned pool decks and team stores for decades, which made the founders' pitch as much about breaking into an entrenched market as it was about the product itself.
The Deal That Got Done
Lori Greiner made the deal solo, funding the full 200,000 dollar ask but taking 10 percent instead of the 5 percent originally offered, doubling her equity stake in the negotiation.
Greiner's track record with consumer product companies, especially ones with a clear retail and QVC pathway, made her a logical fit even for a fairly technical athletic product like performance swim goggles.
Building Inside a Small, Serious Market
Splash operates in a market that is smaller and more specialized than most Shark Tank consumer products, competitive and triathlon swimming, rather than the mass casual-swimmer market that dominates most goggle sales. That narrower focus limits how big the company can get quickly, but it also means less direct competition from the big-box swim brands that dominate general retail shelf space.
The television exposure reportedly raised the brand's profile specifically within competitive swimming and triathlon communities, the audience that actually cares about anti-fog performance and peripheral vision specs rather than just wanting a cheap pair of pool goggles. Since airing, the company has continued building presence in that market while expanding its product line and distribution channels, according to post-show tracking coverage, though it remains a small, specialized operation rather than a mass-market brand.
Splash net worth in 2026
Estimated annual revenue for Splash is reported in the range of 500,000 to 1 million dollars, a figure sourced to Shark Tank tracking and update sites rather than to any company financial disclosure. There is no confirmed net worth or valuation figure available for the company. Given the specialized, lower-volume nature of the competitive swim goggle market compared to mass consumer products, a modest but sustainable low seven-figure revenue range is a plausible estimate, though it remains unverified and should not be treated as a confirmed figure.
That range is small compared to mass-market Shark Tank successes, but for a company two years removed from its air date selling into a narrow athletic niche, it represents a real, functioning business rather than a stalled one.
Where Things Stand Now
Splash pitched performance swim goggles for serious swimmers in Season 15 and closed a deal with Lori Greiner for 200,000 dollars at 10 percent equity.
The company has stayed focused on the competitive and triathlon swimming niche it started with rather than chasing the broader casual swim market, selling through its own site, Amazon, and an active social presence. If you landed here wondering whether the goggle company from Season 15 made it, it did, staying true to the narrow, serious-swimmer market it was built for.
Staying disciplined about who the product is for is arguably the smarter long-term strategy for a small athletic gear company. Trying to out-market entrenched legacy swim brands to casual buyers would likely be a losing fight, while owning a smaller, more devoted competitive swimming audience gives Splash a defensible niche it can actually hold onto.
Where to buy Splash
Still selling as of June 8, 2026. Check today's price and availability.
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See the full Splash deal breakdown and term sheet →
