Product Update
Is Noshi Food Still in Business? (2026 Update)
Is Noshi Food from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy Noshi Food today.
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Tomo Delaney pitched Noshi as edible food paint for kids, a novelty product meant to make mealtime playful. Since the episode aired, the company has quietly rebuilt itself around something almost unrelated: organic condiments.
The Short Answer
Yes, Noshi Food is still in business and active, though the product lineup looks different than what aired on Shark Tank. The original sweet food paint concept has expanded into a broader line of savory organic condiments, and the best place to check current availability is the company's own website, since third party retailers have been inconsistent.
The Shark Tank Pitch
Noshi Food appeared in Season 14, Episode 21, in the Food and Drink category, pitching edible food paint aimed at making mealtime more engaging for kids. Delaney asked for 250,000 dollars for 17 percent equity.
The Deal That Got Done
Mark Cuban closed the deal for the full 250,000 dollars asked, taking 25 percent equity, well above the 17 percent originally offered. The two have reportedly stayed in touch since the deal closed, with Cuban remaining actively involved and the pair communicating by email, a level of ongoing engagement that is not universal among Shark Tank founder investor relationships.
From Food Paint to a Condiment Line
Post show, Noshi got real retail traction fast, landing in roughly 1,500 Walmart locations at one point. But the company's more interesting move has been shifting its core product category. Rather than staying purely in the novelty food paint lane, Noshi expanded into organic condiments, launching an Organic Ketchup, Organic Ranch, and Organic Chick'n Dip, each priced around 5 dollars, positioning the brand more as a healthier condiment alternative than a kids' novelty item.
As of mid 2025 reporting, the original food paint product and some condiment items were showing as out of stock on both Amazon and Walmart's listings, which is a flag worth naming honestly rather than glossing over. At the same time, the company was actively developing a Noshi Food Paint 2.0 with organic frosting flavors, along with new jelly tube and mustard products, which suggests active product development rather than a company coasting toward closure.
Noshi Food net worth in 2026
There is no independently sourced or company confirmed net worth figure available for Noshi Food. The company is privately held and has not disclosed revenue figures publicly in the reporting available. Given the retail stock issues noted in 2025 alongside active new product development, the honest read is that Noshi is a small, evolving brand still finding its footing between its original novelty concept and its newer condiment line, not yet at a scale where a credible valuation estimate exists.
Any net worth number attached to Noshi Food that you find elsewhere should be treated as speculative until the company or a verified source confirms it.
Where Things Stand Now
Noshi Food is operating and actively developing new products, but its retail availability has been inconsistent, with stock issues reported on Amazon and Walmart in 2025. The Mark Cuban deal did close, and the two have reportedly stayed in contact. If you're trying to buy Noshi products today, checking the company's own site directly is the more reliable route than assuming third party retailer stock is current.
The pivot from a kids' novelty food paint toward organic condiments is a bigger strategic shift than it might look like on the surface. Novelty food products tend to have a short shelf life with parents once the initial curiosity wears off, while condiments are a repeat-purchase category with a much longer customer lifecycle. If the new product line lands with buyers, it could give Noshi a more durable business than the original Shark Tank pitch ever promised on its own.
The out-of-stock listings on Amazon and Walmart noted in mid-2025 could reflect either a supply chain gap during the transition to the new condiment line, or genuinely soft third-party retail demand. Without a statement from the company clarifying which it is, the honest approach is to flag the gap rather than assume either explanation, and to point buyers toward the company's own site as the most current source of availability.
Where to buy Noshi Food
Still selling as of April 24, 2026. Check today's price and availability.
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See the full Noshi Food deal breakdown and term sheet →
