Product Update
Is Good Love Foods Still in Business? (2026 Update)
Is Good Love Foods from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy Good Love Foods today.
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Chennelle Diong started GoodLove Foods after a celiac disease diagnosis forced her to rethink her own family's baking traditions from scratch. That personal origin story, and the frozen ready-to-bake products that came out of it, are still very much on the market in 2026.
The Short Answer
Yes. GoodLove Foods is still in business, still selling gluten-free frozen baked goods directly through its own website, and the founder has since built out her own manufacturing facility to support the line, a sign of a company scaling up rather than winding down.
There is no indication the brand sells through Amazon or major grocery chains as of the most recent reporting, so its own site remains the main place to buy.
The Shark Tank Pitch
GoodLove Foods pitched in Season 16, Episode 12, built around nut-free, egg-free, soy-free, and oat-free baked goods made with real butter rather than substitute fats, aimed squarely at people managing celiac disease or other dietary restrictions who still want something that tastes like a real dessert.
Chennelle asked for 150,000 dollars for 5 percent of the company, a valuation confident enough that it forced a real negotiation with the panel rather than an easy handshake.
The Deal That Got Done
Lori Greiner made the offer, initially proposing 150,000 dollars for 20 percent. The two sides settled on 18 percent instead of the 20 Lori first proposed, a small but real concession that left Chennelle with more of her company than the shark's opening number suggested.
Going into the pitch, GoodLove Foods already had a base to work from: a reported 30 to 35 percent repeat customer rate, a strong signal for a food brand where a customer trying the product once and never coming back is the default outcome, not the exception.
Good Love Foods net worth in 2026
Shark Tank tracking sites put GoodLove Foods' estimated net worth at roughly 1.22 million dollars as of 2025, a figure built off the Lori Greiner deal terms and the company's retail pricing rather than any independently audited valuation. It is a modest number for a food brand two years past a national television deal, and honestly reflects a business still working through the economics of shipping fresh frozen product to individual homes, where the company itself has said margins swing from about 75 percent down to roughly 25 percent once shipping costs are factored in. There is no more recent or more precise figure available, so that 2025 estimate is the most current honest answer.
Where Things Stand Now
Products retail at 12.99 dollars each, with a standing buy-five-get-one-at-half-off promotion running on the company's site, the kind of loyalty-driving offer that lines up with the repeat customer base Chennelle described on air. The bigger structural change since the show is the manufacturing facility she has since stood up herself, moving production in-house rather than relying on a co-packer, which is typically a sign a food founder is committing to the long haul rather than testing the waters.
GoodLove Foods has not broken into big-box retail the way some Shark Tank food companies eventually do, and the shipping economics it has described publicly suggest a business still optimizing its model rather than one that has fully cracked it. But it is operating, selling, and shipping gluten-free product built from a founder's own medical diagnosis, which is the honest bar for still in business, and it clears it.
Chennelle's decision to bring manufacturing in-house rather than staying dependent on a third-party co-packer is worth underlining, since that kind of vertical control is usually a multi-year, capital-intensive undertaking for a small food brand, not something a founder does on a whim. It suggests she is planning for GoodLove Foods to still be baking gluten-free product well past the two-year mark from its Season 16 air date, not winding the operation down.
The celiac-driven origin story also matters for how this business retains customers. A shopper managing a genuine autoimmune condition tied to gluten is not a casual, one-time buyer chasing a trend, which likely explains the 30 to 35 percent repeat rate Chennelle cited going into her pitch, and probably explains why Lori Greiner was willing to come down on equity to close the deal in the first place.
Where to buy Good Love Foods
Still selling as of March 15, 2026. Check today's price and availability.
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See the full Good Love Foods deal breakdown and term sheet →
