Product Update
Is Fila Manila Still in Business? (2026 Update)
Is Fila Manila from Shark Tank still around in 2026? The deal it made, the sharks who invested, and where to buy Fila Manila today.
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Jake Deleon started Fila Manila in November 2020 to bring the flavors he grew up with as a first-generation Filipino American immigrant onto American grocery shelves, and by the time he reached Season 15 in March 2024, guest shark Daniel Lubetzky was in the chair, not one of the show's regulars, which made this a slightly different kind of pitch from the start.
The Short Answer
Yes, Fila Manila is still in business and actively selling. The brand continues to operate its own website and multiple tracker sites describe it as thriving in 2026, with continued growth since its Season 15 appearance.
For a packaged food brand built around a specific regional cuisine, sustained sales two years past the air date is a meaningful marker, since food and beverage is one of the hardest categories on the show to keep alive past the initial spike in orders.
The Shark Tank Pitch
Fila Manila appeared in Season 15, Episode 16, which aired March 1, 2024. Jake Deleon pitched his line of packaged Filipino sauces and food products, built on recipes rooted in Filipino cuisine and aimed at bringing an underrepresented regional food tradition into mainstream American kitchens, positioning the brand as a way for both Filipino American households and curious first-time buyers to cook authentic dishes without hunting down a specialty grocer.
Deleon asked for 250,000 dollars in exchange for 5 percent equity, a valuation ask of 5 million dollars for a company only a few years removed from its 2020 founding, a bold number he defended by pointing to early traction and the size of the underserved Filipino food category in mainstream American retail.
The Deal That Got Done
Daniel Lubetzky, the KIND Snacks founder appearing as a guest shark, made the deal: 250,000 dollars for 20 percent equity, a steeper equity give than Deleon's original ask but one that brought Lubetzky's specific expertise in scaling a food brand from a founder-led operation into national retail distribution.
Lubetzky's own background building KIND from a single product into a major snack brand makes him a particularly relevant investor for a young food company navigating the jump from direct sales into grocery shelf space.
What Happened After the Episode Aired
Since the March 2024 air date, Fila Manila has continued to build out its presence, with tracker coverage describing continued growth into 2026 rather than a post-show fade. The brand's identity, rooted specifically in Deleon's own immigrant story and Filipino recipes, has remained core to its marketing rather than being diluted into a generic sauce brand, which several trade write-ups point to as part of what has kept it distinct in a crowded specialty foods category.
As a relatively young company, less than six years old as of this writing, Fila Manila is still earlier in its growth curve than some of the longer-tenured Shark Tank food brands, but the available coverage consistently places it in the still-operating, still-growing category rather than among the shows' food-and-beverage casualties. Deleon founded the company in November 2020, in the middle of the pandemic, which is itself a data point worth noting, since launching a specialty food brand during that period required navigating supply chain disruption before the company ever got near a national television audience.
Fila Manila net worth in 2026
No independently audited net worth figure is publicly available for Fila Manila. The company's own 2024 pitch valued it at 5 million dollars on the ask, later adjusted through the deal terms with Lubetzky, but that valuation reflects the show negotiation rather than a current market assessment.
Given the brand's continued operation and reported growth since the episode aired, a fair qualitative read is that Fila Manila is likely worth at or above its original pitch valuation, but no sourced 2026 dollar figure exists to cite with confidence, so a specific number here would not be honest.
Where Things Stand Now
Fila Manila is operating, selling, and growing as of 2026, with Deleon's Filipino sauces and packaged foods continuing to reach customers through the company's direct channels. Two years past its Shark Tank appearance with a guest-shark deal behind it, the brand looks like one of the steadier food-category outcomes from Season 15.
If you're searching for this one specifically to find where to buy it, the company's own website remains the active storefront.
Where to buy Fila Manila
Still selling as of February 24, 2026. Check today's price and availability.
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See the full Fila Manila deal breakdown and term sheet →
