Terra-Core
DealFitness -
Terra-Core is a fitness - that got its big break on Shark Tank in Season 11, and convinced Lori Greiner to invest.
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From the show
The Shark Tank pitch
- $300K
- Asked for
- 15%
- Offered equity
- $2M
- Sought valuation
- $300K
- Deal amount
- 22.5%
- Deal equity
- $1.3M
- Deal valuation
The team stepped onto the carpet in Season 11, Episode 8 in the episode that aired November 17, 2019. Terra-Core, the fitness -, pitched in the Sports & Outdoors category, one of 154 sports & outdoors businesses to brave the Tank across all 17 seasons.
The ask was $300,000 for 15% of the company, an implied valuation of $2M.
Lori Greiner made the deal at $300,000 for 22.5% equity. That priced the company at $1.3M, a haircut from the $2M the founders walked in asking for, which is how negotiations in the Tank usually go.
Season 11 saw 96 pitches, and 63 of them closed a deal on air. In the Sports & Outdoors category overall, roughly 64% of pitches have landed a shark across the show's history.
Is Terra-Core still in business?
Read our 2026 update on where the company is now.
Sold on Terra-Core?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Terra-Core?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Terra-Core get a deal on Shark Tank?
Yes. Terra-Core closed a deal for $300,000 in exchange for 22.5% equity, with Lori Greiner.
Which shark invested in Terra-Core?
Lori Greiner invested in Terra-Core ($300,000 total as aired).
What season of Shark Tank was Terra-Core on?
Terra-Core appeared in Season 11, Episode 8, which aired November 17, 2019.
How much was Terra-Core asking for on Shark Tank?
The founders asked for $300,000 for 15% of the company, a $2M valuation.
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