Sierra Madre Research
Dealhammock tent
Sierra Madre Research, the hammock tent, landed on the national radar after pitching the sharks in Season 9, and convinced Richard Branson to invest.
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From the show
The Shark Tank pitch
- $175K
- Asked for
- 15%
- Offered equity
- $1.2M
- Sought valuation
- $175K
- Deal amount
- 15%
- Deal equity
- $1.2M
- Deal valuation
The entrepreneurs faced the sharks in Season 9, Episode 1 in the episode that aired October 1, 2017. Sierra Madre Research, the hammock tent, pitched in the Sports & Outdoors category, one of 154 sports & outdoors businesses to brave the Tank across all 17 seasons.
They came in asking $175,000 in exchange for 15% equity, putting a $1.2M valuation on the business.
Richard Branson made the deal at $175,000 for 15% equity. The deal valued the company at $1.2M.
Across Season 9, 65 of 96 pitches ended in a handshake. In the Sports & Outdoors category overall, roughly 64% of pitches have landed a shark across the show's history.
Is Sierra Madre Research still in business?
Read our 2026 update on where the company is now.
Sold on Sierra Madre Research?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Sierra Madre Research?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Sierra Madre Research get a deal on Shark Tank?
Yes. Sierra Madre Research closed a deal for $175,000 in exchange for 15% equity, with Richard Branson.
Which shark invested in Sierra Madre Research?
Richard Branson invested in Sierra Madre Research ($175,000 total as aired).
What season of Shark Tank was Sierra Madre Research on?
Sierra Madre Research appeared in Season 9, Episode 1, which aired October 1, 2017.
How much was Sierra Madre Research asking for on Shark Tank?
The founders asked for $175,000 for 15% of the company, a $1.2M valuation.
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