Pop Up Play
Dealplay sets custom designed by children
Pop Up Play is a play sets custom designed by children that got its big break on Shark Tank in Season 8, and convinced Chris Sacca to invest.
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Some Shark Tank products rebrand or sell under a parent company. The button above searches current Pop Up Play listings on Amazon so you see what's actually available today.
From the show
The Shark Tank pitch
- $250K
- Asked for
- 6%
- Offered equity
- $4.2M
- Sought valuation
- $250K
- Deal amount
- 8.3%
- Deal equity
- $3M
- Deal valuation
The team stepped onto the carpet in Season 8, Episode 14 in the episode that aired January 27, 2017. Pop Up Play, the play sets custom designed by children, pitched in the Kids & Education category, one of 134 kids & education businesses to brave the Tank across all 17 seasons.
The ask was $250,000 for 6% of the company, an implied valuation of $4.2M.
Chris Sacca made the deal at $250,000 for 8.3% equity. That priced the company at $3M, a haircut from the $4.2M the founders walked in asking for, which is how negotiations in the Tank usually go.
Season 8 saw 96 pitches, and 59 of them closed a deal on air. In the Kids & Education category overall, roughly 66% of pitches have landed a shark across the show's history.
Is Pop Up Play still in business?
Read our 2026 update on where the company is now.
Sold on Pop Up Play?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Pop Up Play?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Pop Up Play get a deal on Shark Tank?
Yes. Pop Up Play closed a deal for $250,000 in exchange for 8.3% equity, with Chris Sacca.
Which shark invested in Pop Up Play?
Chris Sacca invested in Pop Up Play ($250,000 total as aired).
What season of Shark Tank was Pop Up Play on?
Pop Up Play appeared in Season 8, Episode 14, which aired January 27, 2017.
How much was Pop Up Play asking for on Shark Tank?
The founders asked for $250,000 for 6% of the company, a $4.2M valuation.
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