Pooch Paper
Dealbiodegradable, compostable, paper alternative to plastic
Pooch Paper, the biodegradable, compostable, paper alternative to plastic, landed on the national radar after pitching the sharks in Season 12, and convinced Kevin O'Leary to invest.
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From the show
The Shark Tank pitch
- $250K
- Asked for
- 12%
- Offered equity
- $2.1M
- Sought valuation
- $250K
- Deal amount
- 0%
- Deal equity
- —
- Deal valuation
Tracy Rosensteel faced the sharks in Season 12, Episode 2 in the episode that aired October 23, 2020. Pooch Paper, the biodegradable, compostable, paper alternative to plastic, pitched in the Home & Lifestyle category, one of 260 home & lifestyle businesses to brave the Tank across all 17 seasons.
They came in asking $250,000 in exchange for 12% equity, putting a $2.1M valuation on the business.
Kevin O'Leary made the deal at $250,000. The structure included a royalty component.
Across Season 12, 71 of 100 pitches ended in a handshake. In the Home & Lifestyle category overall, roughly 68% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Pooch Paper?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.
Did Pooch Paper get a deal on Shark Tank?
Yes. Pooch Paper closed a deal for $250,000, with Kevin O'Leary.
Which shark invested in Pooch Paper?
Kevin O'Leary invested in Pooch Paper ($250,000 total as aired).
What season of Shark Tank was Pooch Paper on?
Pooch Paper appeared in Season 12, Episode 2, which aired October 23, 2020.
How much was Pooch Paper asking for on Shark Tank?
The founders asked for $250,000 for 12% of the company, a $2.1M valuation.
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