Pair Eyewear
DealCustomizable children’s glasses
Pair Eyewear, the customizable children’s glasses, landed on the national radar after pitching the sharks in Season 11, and convinced Lori Greiner and Katrina Lake to invest.
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From the show
The Shark Tank pitch
- $400K
- Asked for
- 10%
- Offered equity
- $4M
- Sought valuation
- $400K
- Deal amount
- 10%
- Deal equity
- $400K
- Deal valuation
Nathan Kondamuri and Sophia Edelstein faced the sharks in Season 11, Episode 14 in the episode that aired March 6, 2020. Pair Eyewear, the customizable children’s glasses, pitched in the Health & Wellness category, one of 70 health & wellness businesses to brave the Tank across all 17 seasons.
They came in asking $400,000 in exchange for 10% equity, putting a $4M valuation on the business.
Lori Greiner and Katrina Lake teamed up at $400,000 for 10% equity. That priced the company at $400K, a haircut from the $4M the founders walked in asking for, which is how negotiations in the Tank usually go. The structure included a royalty component.
Across Season 11, 63 of 96 pitches ended in a handshake. In the Health & Wellness category overall, roughly 59% of pitches have landed a shark across the show's history.
The full story
Everything to know about Pair Eyewear
Pair Eyewear sells affordable base glasses paired with magnetic snap-on front frames called top frames, so one pair can change colors, patterns, or licensed designs in seconds. It launched with a focus on kids' eyewear, letting children swap looks without buying entirely new glasses. The company was founded by Nathan Kondamuri and Sophia Edelstein, who met at Stanford and built the brand around customization at a low price point.
In their Season 11 pitch they asked for 400,000 dollars for 10 percent. The magnetic top-frame system impressed the room, and the founders showed how a single affordable base could be refreshed endlessly. Lori Greiner teamed with guest shark Katrina Lake of Stitch Fix, and the founders accepted 400,000 dollars for equity paired with a per-unit royalty until the investment was repaid.
Pair stood out because it reframed glasses as a fashion accessory you can restyle rather than a one-time medical purchase. The kid-friendly angle was relatable for parents tired of replacing broken or outgrown frames, and pairing Lori's retail expertise with Katrina Lake's direct-to-consumer fashion background signaled real growth potential for the customization model.
Where Pair Eyewear is now
After the show Pair Eyewear expanded well beyond children's glasses into adult frames and an enormous catalog of swappable designs, including licensed top frames tied to major entertainment and sports brands. The company raised substantial outside funding to scale, growing from a niche kids' product into a broad direct-to-consumer eyewear brand.
As of 2026 Pair Eyewear is still operating and is one of the larger success stories from its season. Public reporting describes well over 100 million dollars raised, millions of frames sold, and expansion into physical retail and international markets. The core magnetic top-frame concept remains the foundation of the business.
Where to buy Pair Eyewear
Pair Eyewear is sold mainly through paireyewear.com, where you choose an affordable base frame with your prescription and then add magnetic top frames in plain colors or licensed designs. You can buy for kids or adults, and the appeal is owning one pair you can restyle for far less than buying multiple complete glasses. For families and anyone who likes changing up their look, it is a practical, budget-friendly system.
Is Pair Eyewear still in business?
Read our 2026 update on where the company is now.
Sold on Pair Eyewear?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Pair Eyewear?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Pair Eyewear get a deal on Shark Tank?
Yes. Pair Eyewear closed a deal for $400,000 in exchange for 10% equity, with Lori Greiner and Katrina Lake.
Which shark invested in Pair Eyewear?
Lori Greiner and Katrina Lake invested in Pair Eyewear ($400,000 total as aired).
What season of Shark Tank was Pair Eyewear on?
Pair Eyewear appeared in Season 11, Episode 14, which aired March 6, 2020.
How much was Pair Eyewear asking for on Shark Tank?
The founders asked for $400,000 for 10% of the company, a $4M valuation.
How does Pair Eyewear work?
You buy a prescription base frame, then attach magnetic snap-on top frames over the front to change the look. One base can hold many different designs, so you can switch styles without buying new glasses.
Is Pair Eyewear only for kids?
It started with children's glasses but has since expanded to adult frames and a large range of designs, including licensed top frames. Both kids and adults can buy from the brand now.
Is Pair Eyewear still in business?
Yes. The company is still operating in 2026, has raised significant funding, and has sold millions of frames since its Shark Tank appearance.
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