Mella
DealConnected pet care devices
Mella is a connected pet care devices that got its big break on Shark Tank in Season 15, and convinced Mark Cuban to invest.
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From the show
The Shark Tank pitch
- $250K
- Asked for
- 2.5%
- Offered equity
- $10M
- Sought valuation
- $250K
- Deal amount
- 6%
- Deal equity
- $4.2M
- Deal valuation
Founders Ben Seidman, Anya Babbitt, and Daniella Morgan-Pascualvaca stepped onto the carpet in Season 15, Episode 16 in the episode that aired March 1, 2024, bringing their San Francisco, CA business with them. Mella, the connected pet care devices, pitched in the Pet Products category, one of 61 pet products businesses to brave the Tank across all 17 seasons.
The ask was $250,000 for 2.5% of the company, an implied valuation of $10M.
Mark Cuban made the deal at $250,000 for 6% equity. That priced the company at $4.2M, a haircut from the $10M the founders walked in asking for, which is how negotiations in the Tank usually go.
Season 15 saw 87 pitches, and 59 of them closed a deal on air. In the Pet Products category overall, roughly 56% of pitches have landed a shark across the show's history.
Is Mella still in business?
Read our 2026 update on where the company is now.
Sold on Mella?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Mella?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.
Did Mella get a deal on Shark Tank?
Yes. Mella closed a deal for $250,000 in exchange for 6% equity, with Mark Cuban.
Which shark invested in Mella?
Mark Cuban invested in Mella ($250,000 total as aired).
What season of Shark Tank was Mella on?
Mella appeared in Season 15, Episode 16, which aired March 1, 2024.
How much was Mella asking for on Shark Tank?
The founders asked for $250,000 for 2.5% of the company, a $10M valuation.
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