Kiid Coffee

Kiid Coffee

Deal

Healthy coffee for kids

Best known from its Shark Tank appearance, Kiid Coffee is a healthy coffee for kids in Season 16, and convinced Daniel Lubetzky to invest.

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From the show

The Shark Tank pitch

$50K
Asked for
5%
Offered equity
$1M
Sought valuation
$50K
Deal amount
15%
Deal equity
$333K
Deal valuation

Ethan and David Sanborn walked into the Tank in Season 16, Episode 12 in the episode that aired March 7, 2025. Kiid Coffee, the healthy coffee for kids, pitched in the Kids & Education category, one of 134 kids & education businesses to brave the Tank across all 17 seasons.

On the carpet, the number was $50,000 for a 5% stake, which valued the company at $1M.

Daniel Lubetzky made the deal at $50,000 for 15% equity. That priced the company at $333K, a haircut from the $1M the founders walked in asking for, which is how negotiations in the Tank usually go.

Kiid Coffee was one of 64 businesses to pitch in Season 16, where 45 deals got done. In the Kids & Education category overall, roughly 66% of pitches have landed a shark across the show's history.

Daniel Lubetzky$50K

Is Kiid Coffee still in business?

Read our 2026 update on where the company is now.

Sold on Kiid Coffee?

Check today's price and availability before it swims away.

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Frequently asked questions

Where can I buy Kiid Coffee?

Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.

Did Kiid Coffee get a deal on Shark Tank?

Yes. Kiid Coffee closed a deal for $50,000 in exchange for 15% equity, with Daniel Lubetzky.

Which shark invested in Kiid Coffee?

Daniel Lubetzky invested in Kiid Coffee ($50,000 total as aired).

What season of Shark Tank was Kiid Coffee on?

Kiid Coffee appeared in Season 16, Episode 12, which aired March 7, 2025.

How much was Kiid Coffee asking for on Shark Tank?

The founders asked for $50,000 for 5% of the company, a $1M valuation.

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