Hele Outdoors
DealCar camping platform system
Hele Outdoors, the car camping platform system, landed on the national radar after pitching the sharks in Season 17, and convinced Barbara Corcoran to invest.
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From the show
The Shark Tank pitch
- $75K
- Asked for
- 5%
- Offered equity
- $1.5M
- Sought valuation
- $75K
- Deal amount
- 12.5%
- Deal equity
- $600K
- Deal valuation
Murray White faced the sharks in Season 17, Episode 15 in the episode that aired March 25, 2026. Hele Outdoors, the car camping platform system, pitched in the Sports & Outdoors category, one of 154 sports & outdoors businesses to brave the Tank across all 17 seasons.
They came in asking $75,000 in exchange for 5% equity, putting a $1.5M valuation on the business.
Barbara Corcoran made the deal at $75,000 for 12.5% equity. That priced the company at $600K, a haircut from the $1.5M the founders walked in asking for, which is how negotiations in the Tank usually go.
Across Season 17, 54 of 71 pitches ended in a handshake. In the Sports & Outdoors category overall, roughly 64% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Hele Outdoors?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Hele Outdoors get a deal on Shark Tank?
Yes. Hele Outdoors closed a deal for $75,000 in exchange for 12.5% equity, with Barbara Corcoran.
Which shark invested in Hele Outdoors?
Barbara Corcoran invested in Hele Outdoors ($75,000 total as aired).
What season of Shark Tank was Hele Outdoors on?
Hele Outdoors appeared in Season 17, Episode 15, which aired March 25, 2026.
How much was Hele Outdoors asking for on Shark Tank?
The founders asked for $75,000 for 5% of the company, a $1.5M valuation.
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