Heidi Ho
DealSpecialty Food
Heidi Ho, the specialty food, landed on the national radar after pitching the sharks in Season 6, and convinced Lori Greiner to invest.
As an Amazon Associate, Shark Tank Index earns from qualifying purchases.
Affiliate link — we may earn a commission at no extra cost to you.
Shark Tank products move fast. Names change, packaging changes, and some sell out or get discontinued. The Amazon button checks live price and availability for Heidi Ho.
From the show
The Shark Tank pitch
- $125K
- Asked for
- 20%
- Offered equity
- $625K
- Sought valuation
- $125K
- Deal amount
- 30%
- Deal equity
- $417K
- Deal valuation
Heidi K. Lovig faced the sharks in Season 6, Episode 9 in the episode that aired November 14, 2014, bringing their Portland, OR business with them. Heidi Ho, the specialty food, pitched in the Food & Drink category, one of 318 food & drink businesses to brave the Tank across all 17 seasons.
They came in asking $125,000 in exchange for 20% equity, putting a $625K valuation on the business.
Lori Greiner made the deal at $125,000 for 30% equity. That priced the company at $417K, a haircut from the $625K the founders walked in asking for, which is how negotiations in the Tank usually go.
Across Season 6, 66 of 116 pitches ended in a handshake. In the Food & Drink category overall, roughly 61% of pitches have landed a shark across the show's history.
Sold on Heidi Ho?
Check today's price and availability before it swims away.
Affiliate link — we may earn a commission at no extra cost to you.
Frequently asked questions
Where can I buy Heidi Ho?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.
Did Heidi Ho get a deal on Shark Tank?
Yes. Heidi Ho closed a deal for $125,000 in exchange for 30% equity, with Lori Greiner.
Which shark invested in Heidi Ho?
Lori Greiner invested in Heidi Ho ($125,000 total as aired).
What season of Shark Tank was Heidi Ho on?
Heidi Ho appeared in Season 6, Episode 9, which aired November 14, 2014.
How much was Heidi Ho asking for on Shark Tank?
The founders asked for $125,000 for 20% of the company, a $625K valuation.
Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
