GoGo Gear

GoGo Gear

Deal

Men and Women's Apparel

Best known from its Shark Tank appearance, GoGo Gear is a men and women's apparel in Season 3, and convinced Daymond John to invest.

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From the show

The Shark Tank pitch

$300K
Asked for
15%
Offered equity
$2M
Sought valuation
$300K
Deal amount
50%
Deal equity
$600K
Deal valuation

Arlene Battishill and Desiree Estrada walked into the Tank in Season 3, Episode 10 in the episode that aired March 23, 2012, bringing their Los Angeles, CA business with them. GoGo Gear, the men and women's apparel, pitched in the Sports & Outdoors category, one of 154 sports & outdoors businesses to brave the Tank across all 17 seasons.

On the carpet, the number was $300,000 for a 15% stake, which valued the company at $2M.

Daymond John made the deal at $300,000 for 50% equity. That priced the company at $600K, a haircut from the $2M the founders walked in asking for, which is how negotiations in the Tank usually go.

GoGo Gear was one of 60 businesses to pitch in Season 3, where 28 deals got done. In the Sports & Outdoors category overall, roughly 64% of pitches have landed a shark across the show's history.

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Frequently asked questions

Where can I buy GoGo Gear?

Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.

Did GoGo Gear get a deal on Shark Tank?

Yes. GoGo Gear closed a deal for $300,000 in exchange for 50% equity, with Daymond John.

Which shark invested in GoGo Gear?

Daymond John invested in GoGo Gear ($300,000 total as aired).

What season of Shark Tank was GoGo Gear on?

GoGo Gear appeared in Season 3, Episode 10, which aired March 23, 2012.

How much was GoGo Gear asking for on Shark Tank?

The founders asked for $300,000 for 15% of the company, a $2M valuation.

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