Genius Juice
DealGenius Juice got its big break on Shark Tank in Season 11, and convinced Barbara Corcoran and Mark Cuban to invest.
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From the show
The Shark Tank pitch
- $250K
- Asked for
- 7%
- Offered equity
- $3.6M
- Sought valuation
- $500K
- Deal amount
- 25%
- Deal equity
- $2M
- Deal valuation
The team stepped onto the carpet in Season 11, Episode 12 in the episode that aired January 19, 2020. Genius Juice pitched in the Food & Drink category, one of 318 food & drink businesses to brave the Tank across all 17 seasons.
The ask was $250,000 for 7% of the company, an implied valuation of $3.6M.
Barbara Corcoran and Mark Cuban teamed up at $500,000 for 25% equity. That priced the company at $2M, a haircut from the $3.6M the founders walked in asking for, which is how negotiations in the Tank usually go.
Season 11 saw 96 pitches, and 63 of them closed a deal on air. In the Food & Drink category overall, roughly 61% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Genius Juice?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Genius Juice get a deal on Shark Tank?
Yes. Genius Juice closed a deal for $500,000 in exchange for 25% equity, with Barbara Corcoran and Mark Cuban.
Which shark invested in Genius Juice?
Barbara Corcoran and Mark Cuban invested in Genius Juice ($500,000 total as aired).
What season of Shark Tank was Genius Juice on?
Genius Juice appeared in Season 11, Episode 12, which aired January 19, 2020.
How much was Genius Juice asking for on Shark Tank?
The founders asked for $250,000 for 7% of the company, a $3.6M valuation.
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