Boarderie
DealOnline Edible Gifting
Boarderie is a online edible gifting that got its big break on Shark Tank in Season 14, and convinced Lori Greiner to invest.
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From the show
The Shark Tank pitch
- $300K
- Asked for
- 5%
- Offered equity
- $6M
- Sought valuation
- $300K
- Deal amount
- 9%
- Deal equity
- $3.3M
- Deal valuation
Founder Rachel Solomon and Aaron Menitoff stepped onto the carpet in Season 14, Episode 7 in the episode that aired November 18, 2022. Boarderie, the online edible gifting, pitched in the Food & Drink category, one of 318 food & drink businesses to brave the Tank across all 17 seasons.
The ask was $300,000 for 5% of the company, an implied valuation of $6M.
Lori Greiner made the deal at $300,000 for 9% equity. That priced the company at $3.3M, a haircut from the $6M the founders walked in asking for, which is how negotiations in the Tank usually go.
Season 14 saw 87 pitches, and 62 of them closed a deal on air. In the Food & Drink category overall, roughly 61% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Boarderie?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Boarderie get a deal on Shark Tank?
Yes. Boarderie closed a deal for $300,000 in exchange for 9% equity, with Lori Greiner.
Which shark invested in Boarderie?
Lori Greiner invested in Boarderie ($300,000 total as aired).
What season of Shark Tank was Boarderie on?
Boarderie appeared in Season 14, Episode 7, which aired November 18, 2022.
How much was Boarderie asking for on Shark Tank?
The founders asked for $300,000 for 5% of the company, a $6M valuation.
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