Bertello
DealBertello is best known from its Shark Tank appearance in Season 11, and convinced Kevin O'Leary to invest.
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Availability shifts constantly for Tank alumni products. Tap through to see Bertello's current price and stock on Amazon.
From the show
The Shark Tank pitch
- $120K
- Asked for
- 10%
- Offered equity
- $1.2M
- Sought valuation
- $120K
- Deal amount
- 25%
- Deal equity
- $480K
- Deal valuation
The founders walked into the Tank in Season 11, Episode 15 in the episode that aired March 13, 2020. Bertello pitched in the Home & Lifestyle category, one of 260 home & lifestyle businesses to brave the Tank across all 17 seasons.
On the carpet, the number was $120,000 for a 10% stake, which valued the company at $1.2M.
Kevin O'Leary made the deal at $120,000 for 25% equity. That priced the company at $480K, a haircut from the $1.2M the founders walked in asking for, which is how negotiations in the Tank usually go.
Bertello was one of 96 businesses to pitch in Season 11, where 63 deals got done. In the Home & Lifestyle category overall, roughly 68% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Bertello?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Bertello get a deal on Shark Tank?
Yes. Bertello closed a deal for $120,000 in exchange for 25% equity, with Kevin O'Leary.
Which shark invested in Bertello?
Kevin O'Leary invested in Bertello ($120,000 total as aired).
What season of Shark Tank was Bertello on?
Bertello appeared in Season 11, Episode 15, which aired March 13, 2020.
How much was Bertello asking for on Shark Tank?
The founders asked for $120,000 for 10% of the company, a $1.2M valuation.
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