Avocaderia

Avocaderia billed itself as the world's first avocado bar, a fast-casual concept built almost entirely around the fruit, with toasts, bowls, salads, and smoothies. The founders, Alessandro Biggi, Francesco Brachetti, and Alberto Gramigni, moved from Italy to New York and opened in Brooklyn's Industry City. The pitch was simple: take a trendy, healthy ingredient people already loved and give it a dedicated, design-forward home.

Biggi led the Season 9 pitch, asking for $300,000 for 10 percent of the business. The food and the branding clearly resonated, and the negotiation drew in two heavy hitters. Barbara Corcoran and Mark Cuban teamed up and offered $400,000 for 20 percent, more money than asked but for a larger stake. The founders took the offer on air, pairing Corcoran's hospitality instincts with Cuban's scale.

Avocaderia stood out because it caught the avocado craze at its peak and packaged it as a real, repeatable retail concept rather than a one-off menu item. The clean, photogenic presentation made it a natural for social media, and the idea of an entire restaurant devoted to one ingredient was novel enough to earn national coverage well beyond the show.

The televised deal with Corcoran and Cuban ultimately did not close, with the founders later saying they did not want to give up too much creative control. They pressed on anyway, opening additional locations in New York and refining the menu to cover vegan, vegetarian, gluten-free, and meat-based options so the concept could appeal to a wider lunch crowd.

The business rebranded from Avocaderia to Avo and continued operating multiple locations after the show. Reporting around the brand describes ongoing operations with several outlets, though restaurant footprints shift over time, so anyone planning a visit should confirm current hours and locations directly. The core idea, an avocado-forward fast-casual menu, has remained the throughline.