9 Strap, Where to Buy + Shark Tank On-Air Deal (Season 17)

From the show

The Shark Tank pitch

$360K
Asked for: 9%
Offered equity: $4M
Sought valuation: $800K
On-air deal amount: 20%
Deal equity: $4M
Implied equity valuation

Alyson Vaughn & Ryan Vaughn presented 9 Strap in Season 17, Episode 16. The episode aired April 8, 2026.

They came in asking $360,000 in exchange for 9% equity, putting a $4M valuation on the business.

9 Strap reached a recorded on-air agreement with Kevin O'Leary and Daniel Lubetzky and Kendra Scott and Rashaun Williams for $800,000 and 20% equity. The record lists a $4M implied deal valuation. These are the reported on-air terms, not confirmation that funding was completed.

Season 17 has 72 pitches in the index, including 54 recorded on-air agreements. Across 156 sports & outdoors pitches with known outcomes in the index, 65% are recorded as accepted deals.

Kevin O'LearyDaniel LubetzkyKendra ScottRashaun Williams

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Frequently asked questions

Where can I buy 9 Strap?

We have not verified a current official store or active Amazon listing for 9 Strap. The product may be discontinued or sold under a different name.

Did 9 Strap get a deal on Shark Tank?

9 Strap reached a recorded on-air agreement with Kevin O'Leary and Daniel Lubetzky and Kendra Scott and Rashaun Williams for $800,000 and 20% equity. The record lists a $4M implied deal valuation. These are the reported on-air terms, not confirmation that funding was completed.

Which shark made an on-air offer to 9 Strap?

Kevin O'Leary and Daniel Lubetzky and Kendra Scott and Rashaun Williams appear in the recorded on-air terms for 9 Strap. The deal answer above gives the recorded structure.

What season of Shark Tank was 9 Strap on?

9 Strap appeared in Season 17, Episode 16, which aired April 8, 2026.

How much was 9 Strap asking for on Shark Tank?

The founders asked for $360,000 for 9% of the company, a $4M valuation.

Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.