Wild Earth
Dealdog treats
Wild Earth is a dog treats that got its big break on Shark Tank in Season 10, and convinced Mark Cuban to invest.
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From the show
The Shark Tank pitch
- $550K
- Asked for
- 5%
- Offered equity
- $11M
- Sought valuation
- $550K
- Deal amount
- 10%
- Deal equity
- $5.5M
- Deal valuation
The team stepped onto the carpet in Season 10, Episode 16 in the episode that aired March 17, 2019. Wild Earth, the dog treats, pitched in the Pet Products category, one of 61 pet products businesses to brave the Tank across all 17 seasons.
The ask was $550,000 for 5% of the company, an implied valuation of $11M.
Mark Cuban made the deal at $550,000 for 10% equity. That priced the company at $5.5M, a haircut from the $11M the founders walked in asking for, which is how negotiations in the Tank usually go.
Season 10 saw 92 pitches, and 63 of them closed a deal on air. In the Pet Products category overall, roughly 56% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Wild Earth?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Wild Earth get a deal on Shark Tank?
Yes. Wild Earth closed a deal for $550,000 in exchange for 10% equity, with Mark Cuban.
Which shark invested in Wild Earth?
Mark Cuban invested in Wild Earth ($550,000 total as aired).
What season of Shark Tank was Wild Earth on?
Wild Earth appeared in Season 10, Episode 16, which aired March 17, 2019.
How much was Wild Earth asking for on Shark Tank?
The founders asked for $550,000 for 5% of the company, a $11M valuation.
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