Stress Free Kids
DealBaby and Child Care
Best known from its Shark Tank appearance, Stress Free Kids is a baby and child care in Season 1, and convinced Barbara Corcoran to invest.
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From the show
The Shark Tank pitch
- $250K
- Asked for
- 20%
- Offered equity
- $1.3M
- Sought valuation
- $250K
- Deal amount
- 50%
- Deal equity
- $500K
- Deal valuation
Lori Lite walked into the Tank in Season 1, Episode 3 in the episode that aired August 23, 2009, bringing their Marietta, GA business with them. Stress Free Kids, the baby and child care, pitched in the Kids & Education category, one of 134 kids & education businesses to brave the Tank across all 17 seasons.
On the carpet, the number was $250,000 for a 20% stake, which valued the company at $1.3M.
Barbara Corcoran made the deal at $250,000 for 50% equity. That priced the company at $500K, a haircut from the $1.3M the founders walked in asking for, which is how negotiations in the Tank usually go.
Stress Free Kids was one of 64 businesses to pitch in Season 1, where 27 deals got done. In the Kids & Education category overall, roughly 66% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Stress Free Kids?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.
Did Stress Free Kids get a deal on Shark Tank?
Yes. Stress Free Kids closed a deal for $250,000 in exchange for 50% equity, with Barbara Corcoran.
Which shark invested in Stress Free Kids?
Barbara Corcoran invested in Stress Free Kids ($250,000 total as aired).
What season of Shark Tank was Stress Free Kids on?
Stress Free Kids appeared in Season 1, Episode 3, which aired August 23, 2009.
How much was Stress Free Kids asking for on Shark Tank?
The founders asked for $250,000 for 20% of the company, a $1.3M valuation.
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