
CertifiKID
Dealdiscount comany for family activities
Best known from its Shark Tank appearance, CertifiKID is a discount comany for family activities in Season 10, and convinced Kevin O'Leary to invest.
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From the show
The Shark Tank pitch
- $600K
- Asked for
- 8%
- Offered equity
- $7.5M
- Sought valuation
- $600K
- Deal amount
- 19%
- Deal equity
- $3.2M
- Deal valuation
Jamie Ratner and Brian Ratner walked into the Tank in Season 10, Episode 18 in the episode that aired April 7, 2019. CertifiKID, the discount comany for family activities, pitched in the Kids & Education category, one of 134 kids & education businesses to brave the Tank across all 17 seasons.
On the carpet, the number was $600,000 for a 8% stake, which valued the company at $7.5M.
Kevin O'Leary made the deal at $600,000 for 19% equity. That priced the company at $3.2M, a haircut from the $7.5M the founders walked in asking for, which is how negotiations in the Tank usually go.
CertifiKID was one of 92 businesses to pitch in Season 10, where 63 deals got done. In the Kids & Education category overall, roughly 66% of pitches have landed a shark across the show's history.
Is CertifiKID still in business?
Read our 2026 update on where the company is now.
Sold on CertifiKID?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy CertifiKID?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did CertifiKID get a deal on Shark Tank?
Yes. CertifiKID closed a deal for $600,000 in exchange for 19% equity, with Kevin O'Leary.
Which shark invested in CertifiKID?
Kevin O'Leary invested in CertifiKID ($600,000 total as aired).
What season of Shark Tank was CertifiKID on?
CertifiKID appeared in Season 10, Episode 18, which aired April 7, 2019.
How much was CertifiKID asking for on Shark Tank?
The founders asked for $600,000 for 8% of the company, a $7.5M valuation.
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