Booty Queen Apparel
Dealfitness fashion line that accents a woman's rear end
Best known from its Shark Tank appearance, Booty Queen Apparel is a fitness fashion line that accents a woman's rear end in Season 8, and convinced Daymond John to invest.
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From the show
The Shark Tank pitch
- $250K
- Asked for
- 20%
- Offered equity
- $1.3M
- Sought valuation
- $250K
- Deal amount
- 33.3%
- Deal equity
- $750K
- Deal valuation
The founders walked into the Tank in Season 8, Episode 22 in the episode that aired April 21, 2017. Booty Queen Apparel, the fitness fashion line that accents a woman's rear end, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.
On the carpet, the number was $250,000 for a 20% stake, which valued the company at $1.3M.
Daymond John made the deal at $250,000 for 33.3% equity. That priced the company at $750K, a haircut from the $1.3M the founders walked in asking for, which is how negotiations in the Tank usually go.
Booty Queen Apparel was one of 96 businesses to pitch in Season 8, where 59 deals got done. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.
Is Booty Queen Apparel still in business?
Read our 2026 update on where the company is now.
Sold on Booty Queen Apparel?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Booty Queen Apparel?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Booty Queen Apparel get a deal on Shark Tank?
Yes. Booty Queen Apparel closed a deal for $250,000 in exchange for 33.3% equity, with Daymond John.
Which shark invested in Booty Queen Apparel?
Daymond John invested in Booty Queen Apparel ($250,000 total as aired).
What season of Shark Tank was Booty Queen Apparel on?
Booty Queen Apparel appeared in Season 8, Episode 22, which aired April 21, 2017.
How much was Booty Queen Apparel asking for on Shark Tank?
The founders asked for $250,000 for 20% of the company, a $1.3M valuation.
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