Tough Tie
DealKid- and life-proof ties
Tough Tie, the kid- and life-proof ties, landed on the national radar after pitching the sharks in Season 11, and convinced Robert Herjavec to invest.
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From the show
The Shark Tank pitch
- $100K
- Asked for
- 15%
- Offered equity
- $667K
- Sought valuation
- $100K
- Deal amount
- 35%
- Deal equity
- $286K
- Deal valuation
Kevin Shoemaker and Skylar Bennett faced the sharks in Season 11, Episode 22 in the episode that aired May 8, 2020. Tough Tie, the kid- and life-proof ties, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.
They came in asking $100,000 in exchange for 15% equity, putting a $667K valuation on the business.
Robert Herjavec made the deal at $100,000 for 35% equity. That priced the company at $286K, a haircut from the $667K the founders walked in asking for, which is how negotiations in the Tank usually go.
Across Season 11, 63 of 96 pitches ended in a handshake. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.
Is Tough Tie still in business?
Read our 2026 update on where the company is now.
Sold on Tough Tie?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Tough Tie?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Tough Tie get a deal on Shark Tank?
Yes. Tough Tie closed a deal for $100,000 in exchange for 35% equity, with Robert Herjavec.
Which shark invested in Tough Tie?
Robert Herjavec invested in Tough Tie ($100,000 total as aired).
What season of Shark Tank was Tough Tie on?
Tough Tie appeared in Season 11, Episode 22, which aired May 8, 2020.
How much was Tough Tie asking for on Shark Tank?
The founders asked for $100,000 for 15% of the company, a $667K valuation.
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