Throx

Throx

No Deal

Undergarments and Basics

Throx, the undergarments and basics, landed on the national radar after pitching the sharks in Season 1, where it won fans even without landing a deal.

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From the show

The Shark Tank pitch

$50K
Asked for
25%
Offered equity
$200K
Sought valuation
No deal

Edwin Heaven faced the sharks in Season 1, Episode 8 in the episode that aired October 6, 2009, bringing their San Francisco, CA business with them. Throx, the undergarments and basics, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.

They came in asking $50,000 in exchange for 25% equity, putting a $200K valuation on the business.

Throx couldn't land an offer the founders would take, and the pitch ended without a deal. History says that's survivable: several of the show's biggest success stories left the Tank empty-handed.

Across Season 1, 27 of 64 pitches ended in a handshake. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.

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Frequently asked questions

Where can I buy Throx?

Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name. The company's official website is another option.

Did Throx get a deal on Shark Tank?

No. Throx pitched the sharks but left Season 1 without a deal.

What season of Shark Tank was Throx on?

Throx appeared in Season 1, Episode 8, which aired October 6, 2009.

How much was Throx asking for on Shark Tank?

The founders asked for $50,000 for 25% of the company, a $200K valuation.

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