
Thin Gloss
No DealPersonal Care and Cosmetics
Best known from its Shark Tank appearance, Thin Gloss is a personal care and cosmetics in Season 2, where it won fans even without landing a deal.
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From the show
The Shark Tank pitch
- $80K
- Asked for
- 20%
- Offered equity
- $400K
- Sought valuation
April Morris walked into the Tank in Season 2, Episode 5 in the episode that aired April 15, 2011, bringing their Indianapolis, IN business with them. Thin Gloss, the personal care and cosmetics, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.
On the carpet, the number was $80,000 for a 20% stake, which valued the company at $400K.
The sharks passed, and Thin Gloss left without a deal. That's not always the end of the story. Some of Shark Tank's most successful companies were rejected on air and grew anyway, using the exposure (the "Shark Tank effect") to drive sales the sharks missed out on.
Thin Gloss was one of 36 businesses to pitch in Season 2, where 19 deals got done. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Thin Gloss?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Thin Gloss get a deal on Shark Tank?
No. Thin Gloss pitched the sharks but left Season 2 without a deal.
What season of Shark Tank was Thin Gloss on?
Thin Gloss appeared in Season 2, Episode 5, which aired April 15, 2011.
How much was Thin Gloss asking for on Shark Tank?
The founders asked for $80,000 for 20% of the company, a $400K valuation.
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