Ta-Ta Towels

Deal

stop boob sweat

Ta-Ta Towels is a stop boob sweat that got its big break on Shark Tank in Season 10, and convinced Lori Greiner to invest.

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From the show

The Shark Tank pitch

$200K
Asked for
10%
Offered equity
$2M
Sought valuation
$200K
Deal amount
40%
Deal equity
$500K
Deal valuation

The team stepped onto the carpet in Season 10, Episode 2 in the episode that aired October 14, 2018. Ta-Ta Towels, the stop boob sweat, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.

The ask was $200,000 for 10% of the company, an implied valuation of $2M.

Lori Greiner made the deal at $200,000 for 40% equity. That priced the company at $500K, a haircut from the $2M the founders walked in asking for, which is how negotiations in the Tank usually go.

Season 10 saw 92 pitches, and 63 of them closed a deal on air. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.

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Frequently asked questions

Where can I buy Ta-Ta Towels?

Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.

Did Ta-Ta Towels get a deal on Shark Tank?

Yes. Ta-Ta Towels closed a deal for $200,000 in exchange for 40% equity, with Lori Greiner.

Which shark invested in Ta-Ta Towels?

Lori Greiner invested in Ta-Ta Towels ($200,000 total as aired).

What season of Shark Tank was Ta-Ta Towels on?

Ta-Ta Towels appeared in Season 10, Episode 2, which aired October 14, 2018.

How much was Ta-Ta Towels asking for on Shark Tank?

The founders asked for $200,000 for 10% of the company, a $2M valuation.

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