Stryx

Deal

Cosmetics and skincare for men

Stryx is a cosmetics and skincare for men that got its big break on Shark Tank in Season 13, and convinced Robert Herjavec to invest.

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From the show

The Shark Tank pitch

$600K
Asked for
5%
Offered equity
$12M
Sought valuation
$600K
Deal amount
10%
Deal equity
$6M
Deal valuation

Founder Devir Kahan and Jon Shanahan stepped onto the carpet in Season 13, Episode 23 in the episode that aired May 13, 2022. Stryx, the cosmetics and skincare for men, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.

The ask was $600,000 for 5% of the company, an implied valuation of $12M.

Robert Herjavec made the deal at $600,000 for 10% equity. That priced the company at $6M, a haircut from the $12M the founders walked in asking for, which is how negotiations in the Tank usually go.

Season 13 saw 96 pitches, and 64 of them closed a deal on air. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.

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Frequently asked questions

Where can I buy Stryx?

Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.

Did Stryx get a deal on Shark Tank?

Yes. Stryx closed a deal for $600,000 in exchange for 10% equity, with Robert Herjavec.

Which shark invested in Stryx?

Robert Herjavec invested in Stryx ($600,000 total as aired).

What season of Shark Tank was Stryx on?

Stryx appeared in Season 13, Episode 23, which aired May 13, 2022.

How much was Stryx asking for on Shark Tank?

The founders asked for $600,000 for 5% of the company, a $12M valuation.

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