Quickflip
Dealhoodie backpack
Quickflip, the hoodie backpack, landed on the national radar after pitching the sharks in Season 10, and convinced Lori Greiner to invest.
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Shark Tank products move fast. Names change, packaging changes, and some sell out or get discontinued. The Amazon button checks live price and availability for Quickflip.
From the show
The Shark Tank pitch
- $500K
- Asked for
- 5%
- Offered equity
- $10M
- Sought valuation
- $500K
- Deal amount
- 10%
- Deal equity
- $5M
- Deal valuation
The entrepreneurs faced the sharks in Season 10, Episode 23 in the episode that aired May 12, 2019. Quickflip, the hoodie backpack, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.
They came in asking $500,000 in exchange for 5% equity, putting a $10M valuation on the business.
Lori Greiner made the deal at $500,000 for 10% equity. That priced the company at $5M, a haircut from the $10M the founders walked in asking for, which is how negotiations in the Tank usually go.
Across Season 10, 63 of 92 pitches ended in a handshake. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.
The full story
Everything to know about Quickflip
Quikflip is a hoodie that converts into a backpack in a few seconds, solving the everyday annoyance of having nowhere to put a sweatshirt once you take it off. The brand was founded by Rener Gracie, a well known Brazilian jiu-jitsu instructor who came up with the idea after overheating on runs and getting tired of tying a hoodie around his waist. He wanted apparel that did double duty without straps, zippers around the body, or bulky add-ons.
Rener walked into Season 10 asking for 500,000 dollars in exchange for a small slice of the company, a high valuation that made the sharks lean in. He demonstrated the flip live, turning the hoodie inside out into a wearable pack in seconds, which got a strong reaction. Lori Greiner saw the retail potential right away and made an offer, structured partly as cash and partly as a credit line for inventory.
Quikflip stood out because the demo was instantly understandable and the product hit a real pain point for commuters, travelers, and students. The patented convertible design gave it a defensible edge, and the simple visual hook (a hoodie becoming a bag) made it easy to share. That clarity helped it land press attention beyond the show, including recognition for its inventive design.
Where Quickflip is now
The on-air handshake with Lori Greiner did not finalize after taping, which is common with Shark Tank deals. Even so, the exposure drove a meaningful sales spike, and Quikflip used the momentum to widen its lineup with rain jackets, pullovers, and kids sizes. The brand was also named among notable inventions of 2019, which added credibility for a young apparel startup.
As of 2026 Quikflip is still operating and selling through its own website and wholesale partners. The company has expanded its catalog well beyond the original hoodie and continues to market the convertible design as its signature feature. It runs as an independent direct-to-consumer apparel brand rather than a retail-shelf giant, focusing on its patented core product.
Where to buy Quickflip
You can buy Quikflip directly from the official Quikflip website, where the convertible hoodies, rain jackets, and pullovers are sold along with kids options. A typical purchase gets you a single garment that wears like a normal hoodie and folds into a backpack with built-in straps. It is genuinely useful if you commute, travel, or move between indoor and outdoor temperatures often. For people who just want a basic hoodie, the convertible feature adds cost you may not need.
Is Quickflip still in business?
Read our 2026 update on where the company is now.
Sold on Quickflip?
Check today's price and availability before it swims away.
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Frequently asked questions
Where can I buy Quickflip?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Quickflip get a deal on Shark Tank?
Yes. Quickflip closed a deal for $500,000 in exchange for 10% equity, with Lori Greiner.
Which shark invested in Quickflip?
Lori Greiner invested in Quickflip ($500,000 total as aired).
What season of Shark Tank was Quickflip on?
Quickflip appeared in Season 10, Episode 23, which aired May 12, 2019.
How much was Quickflip asking for on Shark Tank?
The founders asked for $500,000 for 5% of the company, a $10M valuation.
Who invented Quikflip?
Quikflip was founded by Rener Gracie, a Brazilian jiu-jitsu instructor. He created the convertible hoodie after wanting an easy way to carry a sweatshirt once he took it off during workouts and runs.
Did Quikflip get a deal on Shark Tank?
Rener Gracie shook hands with Lori Greiner on Season 10, but like many televised handshakes the deal did not close after filming. The company kept growing on its own using the publicity from the appearance.
Is Quikflip still in business?
Yes. As of 2026 Quikflip is still operating and sells convertible hoodies, jackets, and kids sizes through its official website and wholesale channels.
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