Knife Aid
DealKnife Aid is best known from its Shark Tank appearance in Season 11, and convinced Lori Greiner and Rohan Oza to invest.
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From the show
The Shark Tank pitch
- $400K
- Asked for
- 15%
- Offered equity
- $2.7M
- Sought valuation
- $500K
- Deal amount
- 20%
- Deal equity
- $2.5M
- Deal valuation
Marc Lickfett and Mikael Soderlindh walked into the Tank in Season 11, Episode 4 in the episode that aired October 20, 2019. Knife Aid pitched in the Business Services category, one of 42 business services businesses to brave the Tank across all 17 seasons.
On the carpet, the number was $400,000 for a 15% stake, which valued the company at $2.7M.
Lori Greiner and Rohan Oza teamed up at $500,000 for 20% equity. That priced the company at $2.5M, a haircut from the $2.7M the founders walked in asking for, which is how negotiations in the Tank usually go.
Knife Aid was one of 96 businesses to pitch in Season 11, where 63 deals got done. In the Business Services category overall, roughly 52% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Knife Aid?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Knife Aid get a deal on Shark Tank?
Yes. Knife Aid closed a deal for $500,000 in exchange for 20% equity, with Lori Greiner and Rohan Oza.
Which shark invested in Knife Aid?
Lori Greiner and Rohan Oza invested in Knife Aid ($500,000 total as aired).
What season of Shark Tank was Knife Aid on?
Knife Aid appeared in Season 11, Episode 4, which aired October 20, 2019.
How much was Knife Aid asking for on Shark Tank?
The founders asked for $400,000 for 15% of the company, a $2.7M valuation.
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