Basic Outfitters
No Dealdrawers of men's clothing basics
Best known from its Shark Tank appearance, Basic Outfitters is a drawers of men's clothing basics in Season 8, where it won fans even without landing a deal.
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From the show
The Shark Tank pitch
- $125K
- Asked for
- 10%
- Offered equity
- $1.3M
- Sought valuation
The founders walked into the Tank in Season 8, Episode 12 in the episode that aired January 6, 2017. Basic Outfitters, the drawers of men's clothing basics, pitched in the Fashion & Beauty category, one of 239 fashion & beauty businesses to brave the Tank across all 17 seasons.
On the carpet, the number was $125,000 for a 10% stake, which valued the company at $1.3M.
The sharks passed, and Basic Outfitters left without a deal. That's not always the end of the story. Some of Shark Tank's most successful companies were rejected on air and grew anyway, using the exposure (the "Shark Tank effect") to drive sales the sharks missed out on.
Basic Outfitters was one of 96 businesses to pitch in Season 8, where 59 deals got done. In the Fashion & Beauty category overall, roughly 58% of pitches have landed a shark across the show's history.
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Frequently asked questions
Where can I buy Basic Outfitters?
Check current price and availability on Amazon. Note that some Shark Tank products are discontinued or sold under a new name.
Did Basic Outfitters get a deal on Shark Tank?
No. Basic Outfitters pitched the sharks but left Season 8 without a deal.
What season of Shark Tank was Basic Outfitters on?
Basic Outfitters appeared in Season 8, Episode 12, which aired January 6, 2017.
How much was Basic Outfitters asking for on Shark Tank?
The founders asked for $125,000 for 10% of the company, a $1.3M valuation.
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