FroPro
DealA 96% sugar-free high-protein ice cream brand
Pitched by Ed O’Donoghue
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The Shark Tank Australia pitch
- A$250K
- Asked for
- 10%
- Offered equity
- A$2.5M
- Sought valuation
- A$250K
- Deal amount
- 20%
- Deal equity
- A$1.3M
- Deal valuation
Ed O’Donoghue brought FroPro into the Shark Tank Australia in season 4, episode 11, pitching a 96% sugar-free high-protein ice cream brand.
They asked the sharks for A$250K for 10% of the company. That valued the business at A$2.5M.
FroPro reached a recorded on-air agreement with Glen Richards at A$250K for 20%. This records the accepted terms, not confirmation that funding was completed.
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